# vLeadSensy > vLeadSensy automatically replies to every Meta (Facebook and Instagram) lead ad enquiry on WhatsApp, qualifies it in the customer's own language, checks whether the business serves their town, and creates a CRM prospect with a call assigned to the right sales executive only for genuine, in-area buyers. It is built for Indian businesses and run by Vritti Solutions Limited. ## Key facts - Category: WhatsApp lead qualification and CRM hand-off for Meta lead ads. - Market: India. Languages: Hindi, Marathi, Bengali, Tamil, Telugu, Gujarati, Kannada, Malayalam, Punjabi and English, including transliteration, Hinglish and emoji in replies. - Speed: the first WhatsApp reply goes out automatically as soon as a lead is received, 24x7, with no one at a desk. - Channel: the official WhatsApp Business API with Meta-approved templates. - Qualification: serviceability (town matched against the client's own branch list) and intent (genuine, casual or unclear). Leads are scored 0 to 100 against each campaign's criteria, with the reasoning stored. On WhatsApp, outbound lines are pre-written per language; AI only interprets replies. - Add-on, AI voice calling: an AI voice assistant can call leads, for example those who have not replied on WhatsApp. It says it is an AI calling on the business's behalf, learns what the lead needs in Hindi, English or Hinglish, and books a callback with the sales team. The transcript and a note for the salesperson are saved on the lead. A lead who asks not to be called is never called again. - CRM: qualified leads are pushed as a prospect plus a call assignment for the campaign's sales executive, with the WhatsApp transcript attached, over authenticated webhooks and an API. Works with any CRM that can receive an HTTP call. - Reliability: webhook plus a scheduled reconciling sweep; idempotent, so no duplicate lead, message or prospect; append-only audit trail. - Delivery: one dedicated instance per client. Clients keep their own Meta ad account, WhatsApp number and data. No ad spend passes through vLeadSensy. - Pricing model: one-time setup, flat monthly platform fee (no per-seat charge, unlimited campaigns and operators), and prepaid usage credits (1 credit = INR 1) used only on qualified leads. Exact figures are quoted on a 20-minute demo. - Contact: enquiry@vritti.co.in, WhatsApp +91 70283 54845, https://vleadsensy.com/ ## Pages - [Home](https://vleadsensy.com/): What vLeadSensy does, how a lead travels through it, a cost-per-qualified-lead calculator, and buyer FAQs. - [How to qualify Meta lead ad leads on WhatsApp automatically](https://vleadsensy.com/whatsapp-lead-qualification/): A step-by-step guide to replying to Facebook and Instagram lead ad enquiries on WhatsApp automatically, checking serviceability and intent in the customer's language, and sending only genuine buyers to your sales team. - [Cost per qualified lead: the formula for Meta lead ads, with a worked example](https://vleadsensy.com/cost-per-qualified-lead/): How to calculate cost per qualified lead (CPQL) for Facebook and Instagram lead ads, why it matters more than cost per lead, and how much sales time unqualified leads really cost. - [How to send Meta lead ads to your CRM with a call assigned to the right salesperson](https://vleadsensy.com/meta-lead-ads-to-crm/): How to get Facebook and Instagram lead ad leads into your CRM automatically, without losing or duplicating any, and with a call assigned to the right sales executive and the WhatsApp conversation attached. - [vLeadSensy vs calling every Meta lead manually](https://vleadsensy.com/vs-calling-every-lead/): A side-by-side comparison of WhatsApp-first automatic lead qualification with vLeadSensy against a sales team calling every Facebook and Instagram lead ad enquiry in list order. - [vLeadSensy pricing: how it is charged](https://vleadsensy.com/pricing/): How vLeadSensy is priced: a one-time setup for your dedicated instance, a flat monthly platform fee with no per-seat charge, and prepaid credits that are used only when a lead is genuinely qualified. - [About vLeadSensy](https://vleadsensy.com/about/): vLeadSensy is a WhatsApp lead qualification and CRM hand-off system for Indian businesses running Meta lead ads, built and run by Vritti Solutions Limited. ## FAQ - **How fast should I reply to a Meta lead ad enquiry?** As fast as possible, while the customer still has your ad in mind and before a competitor answers. vLeadSensy sends the first WhatsApp reply automatically as soon as the lead is received, at any hour, so nobody has to be at a desk. Connecting Meta's real-time lead webhook, not just a scheduled pull, is what makes that near-instant. - **Do I need the WhatsApp Business API, or will the WhatsApp Business app work?** Automated, business-initiated replies at volume need the official WhatsApp Business API with Meta-approved message templates. The WhatsApp Business app is designed for a person replying by hand. - **Which Indian languages can the qualification run in?** vLeadSensy supports Hindi, Marathi, Bengali, Tamil, Telugu, Gujarati, Kannada, Malayalam, Punjabi and English. It understands transliteration, Hinglish and emoji in replies. Adding a language is translation work on the pre-written lines. - **What happens to leads that are not qualified?** Casual and unclear leads are not deleted. They go to a follow-up queue with the reasoning stored, so they can be nurtured later without taking a salesperson's call slot today. - **What is a good cost per qualified lead?** It depends entirely on what a customer is worth to you. Compare CPQL with your gross margin per sale multiplied by the share of qualified leads that close. Cost per lead on its own cannot answer the question. - **Why doesn't Meta Ads Manager show cost per qualified lead?** Meta only knows that a form was submitted. Whether the person was in your service area or genuinely buying is learned later, by your team or a qualification system. So the number has to be calculated outside Meta. - **Is qualification rate the same as conversion rate?** No. Qualification rate is the share of leads worth a call. Conversion rate is the share that buy. Qualification comes first, and it is the part that decides how much sales time is wasted. - **Which CRMs does vLeadSensy work with?** Any CRM that can receive an HTTP call. Leads are pushed over authenticated webhooks and an API. Where a CRM has a prospect and call-assignment API, vLeadSensy maps onto it so the call lands on a specific executive's list. - **Will a lead ever be created twice in the CRM?** No. Every step is keyed on the Meta lead ID, so a redelivered webhook or a retry after a failure cannot create a duplicate lead, message or prospect. - **Do we have to change our Meta ads to connect them?** No. vLeadSensy connects to your existing Meta ad account and lead forms. You keep ownership of the account, and no ad spend passes through vLeadSensy. - **Does vLeadSensy replace a tele-calling team?** No. It handles the first reply and the qualifying questions on WhatsApp, so the team spends its calls on in-area, genuine buyers instead of ringing every form-fill. - **Can we try it without it messaging customers straight away?** Yes. Automatic sending and automatic CRM push are separate switches. Most clients start with one campaign, watch the system draft and qualify, and then switch each part on. - **Does vLeadSensy take a percentage of ad spend?** No. Your Meta ad account stays yours, no ad spend passes through vLeadSensy, and there is no commission on it. - **Is vLeadSensy charged per user?** No. The monthly platform fee covers unlimited campaigns and unlimited operators. - **Do we pay for leads that are not qualified?** Usage credits are used on qualified leads, not on attempts. A casual enquirer the system filtered out costs nothing in credits.